Meta Ads · Facebook + Instagram · From $697/mo + ad spend

Get found by people who do not yet know they need you.

Facebook and Instagram ads built around the offer, not the algorithm. Creative included, tracking verified before a dollar of your spend moves, first leads usually inside 7 to 14 days.

30-day deliverables guarantee. If we do not ship what we agreed in writing, your next invoice does not go out until we do.

★★★★★5.0 from 22 real Google reviews·Creative included
Meta Ads at a glance
Management feeFrom $697/mo
Min monthly ad spend$500
Ad creativesIncluded
ReportingWeekly

Why most Meta campaigns fall flat

Everyone blames the targeting. It is almost always the creative and the offer.

Meta’s algorithm is frighteningly good at finding buyers. The things that actually decide whether you make money are the hook in the first second and the offer in the last second. We fix those before anything else.

Boring, scroll-past creative

If your ad does not stop the thumb in 1.5 seconds, nothing else matters. We script the angles and design the creative, working with footage you supply or building static creative from scratch.

No real offer

Boosting a post that says “follow us” is not an offer. We build the lead magnet, the deal, or the booking path that gives someone a reason to act today.

Broken or missing tracking

Without the pixel and Conversions API set up properly, Meta optimises blind and you cannot see cost per lead. We verify tracking before a dollar of your spend moves.

The system

A boring, repeatable system. That is the whole secret.

01

Build the offer and creative

We script 3 to 6 angles, design the statics or edit footage you supply, and set up pixel plus lead capture. No spend until tracking is verified.

02

Launch and learn fast

Cold traffic into a tight lead funnel, tested by angle, audience and placement. Losers get killed fast, winners get the budget.

03

Layer in retargeting

Warm audiences see different creative. Pixel-based, engagement-based, and customer-list audiences working together so cost per lead keeps dropping.

Boost button vs real ads

Why the Boost button is a money pit

Boost buttonSEO Monkey Meta Ads
Who sees the adMostly your existing followersCustom audiences, lookalikes, retargeting
TargetingAge and location onlyInterests, behaviours, intent signals
CreativeWhatever post you boostedPurpose-built scroll-stoppers, tested against each other
TrackingNot set upPixel + Conversions API with real conversion events
ReportingLikes and reachCost per lead, ROAS, actual bookings
ResultVanity metricsReal enquiries and booked jobs

Pricing

Two plans. Flat fee. Ad spend goes direct to Meta.

No setup fees, no lock-in, no percentage games at this level. Pick the plan that matches your ad budget.

Most popular

Meta Ads, starter

For ad budgets up to $2,500/mo.

$697/mo + ad spend
  • Pixel + Conversions API set up and verified
  • Up to 2 active campaigns
  • Ad creatives designed for you, 3 per month
  • Audiences built for your suburbs and ideal customer
  • Weekly creative and audience reviews
  • Monthly cost-per-lead and ROAS report
Get started on a free call

Meta Ads, scale

For $2.5k to $12k/mo ad budgets.

$1,297/mo + ad spend
  • Everything in starter
  • Up to 5 active campaigns
  • Lookalike + retargeting audience architecture
  • 3 creative variants per campaign per month
  • Lead form or calendar booking funnel
  • Bi-weekly strategy call
Get started on a free call
30day

Miss the 30-day deliverables? Your next invoice does not go out.

Every engagement starts with a short written list of the work we will ship in your first 30 days. If we miss it, your next invoice waits until we deliver. Ad spend goes direct to Google or Meta, that is separate. See how the guarantee works

Straight answers

Is Meta Ads right for you?

It is a great fit if

You run a visual business (beauty, food, fitness, retail), a local service with a strong offer, or you want to test a market fast. You can put at least $500/mo behind ads on top of the management fee. You have, or can get, basic photos or footage of your work.

It is the wrong fit if

You need emergency-style leads from people searching right now (that is Google Ads), you cannot sustain $500/mo in ad spend for at least 2 to 3 months, or your offer is not ready. We will tell you that on the free call instead of taking your money.

Common questions

Everything you wanted to ask about Meta Ads

What is the difference between boosting a post and proper Meta Ads?
Boosting sprays your money at your existing followers. Proper ads use Business Manager, custom audiences, pixel tracking and A/B-tested creatives to reach people who have never heard of you but match your ideal customer profile.
How much do I need to spend on Meta Ads?
We recommend at least $500 NZD per month in ad spend, paid direct to Meta. The more you put in, the faster the algorithm finds your best audience. Most of our clients run $500 to $2,500 per month.
Do you make the ad creatives or do I?
We do. Static creatives are included in both plans. If you can supply rough phone footage of your work, even better, UGC-style ads usually outperform polished ones. You never need to hire a videographer to start.
Does Meta Ads work for tradies?
Sometimes, but it is better suited to visual businesses like beauty, food, fitness and retail. For urgent trade work (burst pipe, locked out), Google Ads catches people already searching. On the free call we will tell you which fits your business, not which we feel like selling.
How fast will I see leads?
Campaigns usually go live within 7 to 14 days of starting. First leads typically arrive in the first week or two after launch, then cost per lead improves as the account learns and we kill losing creative.

Put your offer in front of people before your competitors reach them.

Free 18-minute call. We look at your offer, your audience and your numbers, and tell you straight whether Meta Ads will pay for itself in your business.

Get my free 18-min growth plan

18 minutes · No pitch · No obligation · 5.0 stars from 22 real Google reviews

Not ready for a call? Get a free no-call mini audit →

Real reviews

What Kiwi business owners actually say.

Reviews · 5.0 from 22 Google reviews
BH
Bob Hutchings
Auckland · Verified Google review
★★★★★

"I am really impressed with the help that I have received to enable me to make my website more functional for viewers to peruse. Very understanding of where I am at and has even offered me more help. I would highly recommend SEO Monkey to anyone who is looking for help with their website."

WB
Wayne Boardman
Auckland · Verified Google review
★★★★★

"Jakob explained it all, and it was like a lightbulb moment as he described it in a manner that was easy to understand. I am looking forward to working with him."

AS
Anupam Singh
Local Guide · Verified Google review
★★★★★

"Jakob took the time to understand my business and help advise the best practices to implement CRM. Coming from Sugar CRM, Jakob's approach was refreshing."

TD
Tom Dignan
Auckland · Verified Google review
★★★★★

"Jakob was fantastic. Incredibly patient, professional service and tailored to perfectly align with my business's needs. Cannot recommend them enough."

JA
John (Jack) Atkinson
Auckland · Verified Google review
★★★★★

"Jakob goes out of his way to understand personal needs and provide a service that is just right for the customer. Great chap, willing to help out and comes with a disarming personality with all the knowledge to boot."

KS
Karl Simpson
Auckland · Verified Google review
★★★★★

"Absolutely fantastic service that helped me with all the online aspects of my business. Jakob was very friendly and knowledgeable with any queries I had about my website build and helped give me the confidence to join the online marketplace."

ZR
Zane Renahan
Auckland · Verified Google review
★★★★★

"It was a pleasure working with Jakob. He was always able to find solutions to any issues I had and provided excellent ongoing support throughout the process."

DM
Donnovan Mileham
Auckland · Verified Google review
★★★★★

"The service is outstanding. Friendly, knowledgeable, and always ready to assist. They make sure everything runs smoothly and treated me as a customer with great care. A top-notch experience."

See all 22 reviews on Google →