Facebook and Instagram Ads NZReach them before
they start searching.

Google catches people who already know they need you. Meta reaches the ones who did not know a job like theirs was this affordable. Run together they keep next month busy.

5.0 from 22 real Google reviewsOne person on every account

SEO Monkey mascot, meta ads
SEO Monkey mascot dizzy and seeing stars from going it alone
Sound familiar?

Boosting a post is not advertising.

One tired photo, boosted to everyone within fifty kilometres, with a pixel that counts a page view as success. That is what most underperforming Meta accounts look like, and it is what the boost button was designed to produce.

Meta rewards two things: creative the algorithm wants to show, and conversion data it can learn from. Most accounts are missing both.

Fixing that is not a bigger budget. It is different creative and honest tracking.

The algorithm is fine. It has just been fed rubbish.

What you actually get

The boring work that actually moves it.

Six things done properly, every month, on your account. No hacks, no growth tricks.

Creative that stops the scrollMade for the feed

Several angles tested properly rather than one post boosted forever, because creative is the single biggest lever in a Meta account.

Conversion trackingReal events, not page views

The pixel and conversions API set up to report actual leads back to Meta, so the algorithm optimises toward money instead of traffic.

Lead forms that qualifyFewer, better enquiries

Instant forms with the questions that filter out the people who were never going to book, so your follow up time is not wasted.

Audiences worth havingNot everyone within 50km

Lookalikes off your actual customer list, retargeting off real site behaviour, and exclusions so you stop paying to reach people who already bought.

Weekly hands onBudget follows the winner

Creative rotated before it fatigues, budget moved to what is producing, and losers turned off early.

Cost per lead, in the openEvery single month

What a lead cost, where it came from, and what I changed. Pulled from the API, not typed into a slide.

How it runs

Dead simple to start.

01

Free growth plan, 18 minutes

I look at your account before we speak, then tell you straight what I would do and what it is worth. No pitch deck.

02

First thirty days

Tracking rebuilt, audiences built, first creative set live and tested. In writing, shipped, or your next invoice does not go out.

03

Then every week

Creative, budget and audience management, reported monthly in plain English.

Pulled from a live account

42 leads for $808, on a small budget.

One month of Facebook and Instagram advertising for a New Zealand local services marketplace. $808.06 spent, 42 leads captured and another 32 people who opened a conversation in Messenger.

$19.24Cost per lead, one month, Meta Marketing API
42Leads captured from $808 of spend
3.57%Click through rate, roughly three times the lead generation norm
SEO Monkey mascot with a checklist

Want to know where you actually sit?

I check your account before we speak, so the call starts with facts instead of questions.

Get my free 18-min growth plan
Before you book

Meta Ads questions I get asked most.

If yours is not here, ask it on the call and I will answer it there.

SEO Monkey mascot thinking
Does Meta work for trades?

It works for anything with a considered purchase and a visual before and after. Wraps, detailing, landscaping, renovations, clinics. It works badly for emergency work, because nobody scrolls Instagram looking for a burst pipe.

For emergencies you want Google. I will tell you which you are.

How much budget do I need?

Less than people expect. The example above ran on about $27 a day. What matters more is having enough creative to test, because one ad on a big budget is just an expensive one ad.

Can you make the creative?

I can put together what is needed from what you have, and most trades have far more usable footage on their phone than they think. If you have nothing at all, we should talk about that before we talk about budget.

What about iOS tracking?

Handled with the conversions API rather than the pixel alone, which is why the reporting in the example above is a real lead count and not an estimate.

Why SEO Monkey for meta ads?

Because you get me, on your account, every month. Not a salesperson who hands you to a junior, and not an offshore team you never meet.

One flat fee, 3 months then month to month, deliverables guaranteed in writing, and every number I show you comes out of an account I will open on a call while you watch.

SEO Monkey mascot offering a handshake

Ready to fill next month?
Let's talk.

Eighteen minutes. I go through your account, point at the one thing costing you the most, and tell you whether it is worth paying anyone to fix.

No pitch deck, no obligation, and you keep the plan either way.